Get in touch with any questions or queries and we will get back to you as soon as possible.
about us
Local, reliable, independent
NZ owned we specialize in bringing value to your wool clip.
Our wool offering starts well before shearing time.
IN-SHED is where the money-making decisions and actions happen, which is why Kells Wool reps work side-by-side with farmers. Improving the quality and quantity of your wool is our key objective.
Our team of wool specialists will work with you.
Expert local knowledge backed by data.
Accurate and timely analysis of market trends are an important tool when you’re making decisions for your business.
Kells Market Insights uncover what’s happening and why, to help farm business owners make better decisions.
We run our own fleet of trucks to ensure your transport needs are met and costs are controlled. Our trucks feature tail lifters for all access loading and curtain sides to keep the load safe and dry.
We offer NZ growers a range of comprehensive selling options, premium wool market advice and service, enabling our clients to consistently achieve better outcomes.
WOOL REP TEAM
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RANGITIKEI / MANAWATU
Jess Williams 021 340099
[email protected]
JESS WILLIAMS RANGITIKEI / MANAWATU 021 340099 [email protected] |
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SHOP THE WOOLY T WEARABLES
ETHICAL MERINO MADE IN NZ
THE WOOLY T - GOLF T
GOLF T POLO
UNISEX PRODUCT- Ladies shop down a size
Merino Knit Golf Polo – 220 GSM
Engineered for performance and tailored for the course, our Merino Knit Golf Polo is the ultimate blend of comfort, style, and functionality. Crafted from 100% merino wool at a breathable 220 GSM weight, it offers natural temperature regulation, moisture-wicking, and odor resistance—keeping you cool and composed from the first tee to the last putt.
The fine knit construction provides a smooth, athletic drape while maintaining just the right amount of stretch for unrestricted movement. Finished with a structured collar and clean placket, it transitions effortlessly from fairway to clubhouse.
Features:
• 100% merino wool, 220 GSM – lightweight, breathable, and temperature-regulating
• Natural stretch and mobility for a full range of motion
• Moisture-wicking and odor-resistant for all-day freshness
• Soft, itch-free comfort with a polished, professional look
• Classic polo styling with a modern athletic fit
A refined essential for the modern golfer—because performance and comfort should never be a compromise.
NAVY, PLANTATION
THE WOOLY T - T SHIRT
TSHIRT
UNISEX PRODUCT- Ladies shop down a size
220gsm Merino Wool T-Shirt – Extra Length
Experience premium comfort and performance with our 220gsm Merino Wool T-Shirt, designed for those who demand more from their gear. Made from 100% ethically sourced Merino wool, this tee strikes the perfect balance between durability, softness, and natural breathability.
With a midweight 220gsm fabric, it's ideal for year-round wear—warm enough for cool mornings, yet breathable during high-output activities. The extended length offers added coverage and ensures a stay-put fit during movement, making it perfect for layering, travel, or daily wear.
Features:
100% Merino wool (220gsm) – soft, itch-free, and odor-resistant
Extra length for added coverage and a secure fit
Naturally breathable and moisture-wicking
Temperature regulating – cool in summer, warm in winter
Tailored fit with reinforced seams for durability
Easy care – machine washable
Whether you're on the trail, at the airport, or lounging at home, this Merino tee is built to perform and made to last.
220 gsm knit
NAVY
RAINFOREST
THE WOOLY T - BEAU T
EWE BEAU T
Ladies long sleeve scoop neck merino
220gsm
Effortlessly elegant and endlessly versatile, our Long Sleeve Scoop Neck Merino Top is a wardrobe essential for cooler seasons. Made from ultra-fine, 100% merino wool, this top offers lightweight warmth, breathability, and natural odor resistance—perfect for layering or wearing on its own.
The flattering scoop neckline and tailored silhouette create a sleek, feminine fit, while the soft, stretchy knit moves with you throughout the day. From the office to outdoor adventures, this top delivers performance without compromising on style.
Features:
• 100% ultra-fine merino wool for softness and temperature regulation
• Naturally breathable, moisture-wicking, and odor-resistant
• Flattering scoop neckline with a feminine cut
• Lightweight and ideal for layering
• Machine washable for easy care
Where comfort meets confidence—this is merino, made for women on the move.
NEW SEASON COLOURS
WHISKEY, CHILI, PUMPKIN, TEAL
THE WOOLY T - FOOT T
FOOT T
Merino Knit Rugby Jersey
Classic heritage meets modern performance in our Merino Knit Rugby Jersey — a timeless piece reimagined in premium merino wool. Crafted with precision, this jersey blends the rugged aesthetic of traditional rugby wear with the soft, breathable comfort of natural fibers.
Merino wool regulates temperature, resists odor, and wicks moisture, making it ideal for both everyday wear and active pursuits. The knit construction adds stretch and flexibility, while reinforced shoulders and a structured collar nod to its athletic roots. Whether you're layering it under a jacket or wearing it on its own, this jersey offers style, comfort, and durability in equal measure.
Features:
• 100% merino wool for natural performance
• Breathable, odor-resistant, and moisture-wicking
• Classic rugby styling with modern fit
• Rib-knit cuffs and reinforced collar for added durability
• Ethically sourced and sustainably made
Elevate your everyday wardrobe with a piece built to last — and designed to move with you.
200GSM BLACK WITH COLOURED COLLAR
RED, YELLOW, TEAL
MANAGEMENT TEAM
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